Pakistan -- Coca-Cola partnered with Pakistan's National Incubation Centre, the country's Ministry of Climate Change

and the Capital Development Authority to introduce the country's first plastic road. 

Launched on December 6, 2021, in Sargodha City, the 20-meter stretch of road was created by paving a mixture of sand and ground-up recycled plastic bottles.The road runs in the F-9 area of Pakistan’s federal capital. 

The ceremony took place at the National Incubation Centre (NIC). Right after the ceremony, a small patch of the plastic road was tested near Fatima Jinnah Park at F-9. Ataturk Avenue became the next spot for the pilot test. Here, almost a kilometer length was recarpeted with plastic waste and asphalt.

It is better to reuse plastic and reduce the carbon footprint we have on this Earth. It is happening already with some brands recycling their packaging or creating new goods with recycled plastic. 

This is why Coca-Cola took the initiative to employ the huge amounts of plastic waste into making roads. Coca-Cola launched this initiative in January 2018. The goal is that by 2030, Coca-Cola will collect and recycle every bottle or can it sells.

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Wnctimes by Marjorie Farrington


photo: twitter

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